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Channel: Comments on: 5 Touch Points of Engagement: Not in ‘Likeness’ But in Diversity
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By: Jeff Howell

Hi Anya, Thanks for adding print to the group. Everyone thinks that print is dead when it's far from. When done correctly, print can have just as much impact as the rest because of it's staying power....

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By: Anne Reuss

This is an AWESOME guide. This makes me think of microinteractions – there are so many of them that can cause a customer to love or….just tolerate a brand. By focusing on the points you make, the...

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By: Anya Downing

You know Jeff, I like how you mention that "Digital can get lost in the feed." and I agree! Print just communicates or engages with us in a sensory kind of way so it appeals on a whole different level....

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By: Anya Downing

Fantastic Anne! That tickles me that you found it 'awesome' Microinteractions is a great way to phrase that … hmmm, might be a good blog post. And yes I think that detail matters and people notice the...

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By: Gettysburg Gerry

Anya, I absolutely love this piece. What a complete package, done in a way that cuts through the BS. Another piece by one of the SF authors that is going to be referred back to time and again for...

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By: Anya Downing

Gerry pleased that this post was helpful to you. It is my absolute pleasure to share and love this team of professionals at SteamFeed!

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